Green Mountain Half-Million Dollar Donation
At the beginning of this month, the nonprofit organization Coffee Kids announced that Green Mountain Coffee Roasters, Inc. has committed almost a half-million dollars - yes, $500,000 - over the next four years to fund scholastic projects in Nicaragua. In the coffee supply chain, there's nobody that has it worse than the coffee farmer and Coffee Kids ensures that money gets to where it's needed, coffee-farming families and their communities.The Green Mountain Coffee Roasters is a public company (NASDAQ: GMCR) based out of Vermont. They sell coffee and equipment over their website and through some retail channels. Coffee Kids is a nonprofit organization based out of Sante Fe who works closely with partners in coffee-growing communities to create programs that improve the integrity of the community. Nicaragua is in particular need of the investment in education where today roughly one in four children are caught in a cycle of poverty and are not in the education system.“Nicaragua is one of the countries with the greatest need in the WesternHemisphere. As part of our mission, we are dedicated to helping thefamilies at coffee’s origin,” said Green Mountain's Rick Peyser. “Coffee Kids helps families reduce their dependence on coffee and supports innovativedevelopment efforts in coffee-farming communities.”I think this is amazing news. There's alot to be argued about corporate philanthropy and whether a company gives to the CEO's favorite cause or to something relevant to what the company does. Green Mountain knows the growing regions because it buys from them. They are aware of the needs and let's face it, they profit while coffee farmers suffer poverty. This giving back isn't just generous, it's logical. Awesome on Green Mountain!Learn more about Green Mountain's donation to Coffee Kids.Learn more about Coffee Kids.Learn more about the Green Mountain Coffee Roasters company.